Typography - Final Compilation & Reflection

26/9/2023 - 26/12/2023 ( Week 1 - Week 14 ) 

Ho Winnie / 0364866 

Typography / Bachelor's of Design Honors In Creative Media 

Typography Final Compilation and Reflection 

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INDEX

Project 1 : Exercises 1 & 2 

Project 2 : Typographic Exploration & Communication ( Text Formatting & Expression )

Project 3 : Type Design & Communication ( Font Design ) 

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SUBMISSIONS

Project 1 : Exercises 1 & 2 

26/9/2023- 24/10/2023 (Week 1 - Week 5) 

Project 1 : Exercise 1 - Type Expression 

Figure 1.1 Final Type Expression , JPEG , Week 2 (10/3/2023)

Figure 1.2 Final Type Expression , PDF , Week 2 (10/3/2023) 

Project 1 : Exercise 1 - Animated Type Expression GIF 

Project 1 : Exercise 2 - Text Formatting 

( Final )  JPG Version 3 of  Layout #2 : Without Grid  

Fig 1.3 Final Layout JPG Without Grid , Week 5 (10/24/2023)

( Final )  PDF Version 3 of  Layout #2 : Without Grid

( Final )  JPG Version 3 of  Layout #2 : With Grid  

Fig 1.4 Final Layout JPG With Grid , Week 5 (10/24/2023)

( Final )  PDF Version 3 of  Layout #2 : With Grid

HEAD 

Fonts : Janson Text LT STD 75 Bold (Headline) , Janson Text LT STD 55 Italic  (Byline) 

Type Sizes : 28pt (Headline) , 10pt (Byline) 

Leading : 30 pt (Headline) , 12pt (Byline) 

Paragraph Spacing : - 

BODY

Fonts : Univers LT STD Roman 55 (Body Text) , Gill Sans MT Italic (Caption) 

Type Sizes : 8pt (Body Text) , 8pt (Caption)

Leading : 10pt (Body Text) , 10pt (Caption) 

Paragraph Spacing : 10pt

Characters per lined : 51 characters 

Alignment : Left aligned 

Margins : 12.7mm (top,left,right) , 80mm (bottom) 

Columns : 3

Gutter : 14mm

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Project 2 : Typographic Exploration & Communication 

24/10//2023 - 2/11/2023 (Week 5 - Week 6 ) 

Final editorial text layout JPEG ( Without Grid ) : 

Fig 2.1 Final Layout jpeg , Without Grid , Week 6 (10/31/2023)

HEAD 

Fonts : Univers LT STD 53 Extended (Headline) , Futura STD Bold (Byline) 

Type Sizes : 62pt (Headline) , 12pt (Byline) 

Leading : 64pt (Headline) , 14pt (Byline) 

Paragraph Spacing : - 

BODY

Fonts : Janson Text LT STD 55 Roman (Body Text) , Univers LT STD 65 Bold (Title) 

Type Sizes : 9pt (Body Text) , 10pt (Title)

Leading : 11pt (Body Text) , 12pt (Caption) 

Paragraph Spacing : 22pt

Characters per lined : 44 characters 

Alignment : Justified Left 

Margins : 12.7mm (top,left,right) , 12.7mm (bottom) 

Columns : 3

Gutter : 5mm

Final editorial text layout PDF ( Without Grid ) :

Final editorial text layout JPEG ( With Grid ) : 

Fig 2.2 Final Layout jpeg , With Grid , Week 6 (10/31/2023)

 Final editorial text layout PDF ( With Grid ) :

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Project 3 : Type Design & Communication ( Font Design ) 

8/11/2023 - 13/12/2023 ( Week 7 - Week 12 ) 

Final Kerning :   

Fig 3.1 Final Kerning , Week 12 (12/13/2023)

 Font Tester :

Try typing letters any letters ( in uppercaps ) with O,C,G,L,E,D,S,N,H,I,T and symbols !#,.
 

Final Font Design Link and Image : https://drive.google.com/file/d/1IGu772HKFQRsOZuMLQ0Nk9Mz1KHe3_bS/view?usp=sharing 

Fig 3.2 Final "Serenity Regular" Design JPEG , Week 12 (12/13/2023)

 

     

    

Fig 3.3 Final "Serenity Regular" Design PDF , Week 12 (12/13/2023)

Final Poster Design :

Fig 3.4 Final Poster Design , Week 12 (12/13/2023)

Fig 3.6 Final Poster Design PDF , Week 12 (12/13/2023)

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REFLECTION

Experience :

Typography is a relatively new module to me as I never dived that deeply into it before - such as font creation and text formatting. I find that I learnt many new things in each of the project we did and the progress was very fast each week so I am quite glad that I am able to keep up with the pace. Even though the pace was pretty fast, I am able to grasp and apply the concepts learnt from lectures and from the mistakes I did in my work as well. 

Typography not only taught me how to view typefaces but also changed my perspective as a design student as well - the preciseness , the process needed and also the many iterations I did to achieve a good final outcome. Overall, I find that typography serves as a basic foundation to any artwork and the concepts I learnt will surely benefit me in the long run. 

Observations : 

I find myself paying more attention to the typography and font used in different street banners and post on social media. I would ponder if the composition could be better or is there anyway to improve the choice of typeface used - which rarely happened to me in the past. 

Typography definitely helped to boost my observation skills as i am now able to practice judgement on different artworks. This module also taught me to learn and observe our work through every feedback session as it is a very important skill to be able to practice accurate judgement. 

Findings : 

Typography is much more than just the typeface and font but also the creation of every small details of them. Minor nuances and kerning can cause a huge difference in how a viewer sees the work and it is our task as a designer to ensure the best possible readability for the users. Learning the history of typography and the reason behind how they involves serve an important role in the typography we have today. Hence, it is vital for us to understand the evolution of typography. 

Overall, I am satisfied with all the works i created in this module and I put in much effort into each of them to ensure that I applied the concepts correctly. The most meaningful thing is i felt that I am able to practice good judgement of my own work after a few feedback sessions from my lecturers as I tried to understand the logic behind each feedback and observed multiple times.