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Art Direction - Project 2 & 3 - Project Management Document & Art Direction Guide Series

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  22/09/2025 - 26/10/2025  ( Week 5 - Week 14 ) Ho Winnie / 0364866  Art Direction / Bachelor's of Design Honors In Creative Media   Project 2 & 3 - Project Management Document & Art Direction Guide Series 1. Project 2 - Project Management Document  2. Project 3 - Art Direction Guide Series: Unified Creative System for Product Launch 3. Feedbacks   4. Reflections 1. Project 2 - Project Management Document  Requirements : T his assessment focuses on the management, documentation, and reflective evaluation of your art direction project — from Project 1 (Proposal) through to the Final Project (Art Direction Guide) . You are required to demonstrate your ability to plan, organize, and execute creative work using structured project management methods, visual documentation, and reflective progress tracking throughout the semester. This assessment emphasizes your understanding of how an art director manages the creative process — from ...

Art Direction - Project 1 - Ideation: Defining a Creative Solution for Community Impact

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22/09/2025 - 26/10/2025  ( Week 5 - Week 9 ) Ho Winnie / 0364866  Art Direction / Bachelor's of Design Honors In Creative Media  Project 1 : Ideation - Defining a Creative Solution for Community Impact 1.   Project 1 : Ideation - Defining a Creative Solution for Community Impact 2. Feedback  3. Reflections 1.   Project 1 : Ideation - Defining a Creative Solution for Community Impact Mr. Kamal introduced to us the project titled “Defining a Creative Solution for Community Impact.” The aim was to develop an idea that could make a meaningful difference in society through creativity and design thinking. For this project, I decided to team up with Lin Si Yan and Lew Guo Ying , both talented and passionate about UI/UX design. Together, we formed a team that shared the same goal — to create something that blends creativity, empathy, and technology to generate positive change. Progress :  Ideation -  As a team, we began by brainstorming ideas across d...